English/SEO consultant in Lisbon
SEO · Lisbon · In English
SEO consultant in Lisbon, working in English.
Technical SEO, local SEO and content for businesses that need to be found on Google in Portugal. One consultant, inside your operation, with the reporting in your language.
I am an SEO consultant based in Lisbon and I work in English. I do technical SEO, local SEO and content for businesses that need to appear on Google in Portugal, whether the owner is here or abroad.
If you are looking for an SEO agency in Lisbon, this is a different arrangement. You hire one consultant who does the work and answers for it, with no account manager between you and the person touching the site.
What is included
SEO for a business trading in Portugal
- Technical audit: indexing, speed, structure and the errors that keep pages out of the index.
- Local SEO: Google business profile, the map pack and the searches that carry local intent.
- Content in European Portuguese: written by a native speaker, for the terms that have real search volume here.
- Migrations: moving or rebuilding a site without losing the positions it already has.
- Measurement: GA4 and Search Console set up so you can see what changed, in English.
Why Portuguese search is its own problem
Your customers in Portugal search in Portuguese, on google.pt, and they use words a translation tool will get subtly wrong. An English page translated into Portuguese reads as translated, and both Google and the reader notice. Content written for this market has to be written in it.
The second difference is the map. For a long list of service searches in Lisbon, Google puts a local pack above the organic results. A business that is not in it loses the click before the page is even considered. That is a profile and a citations problem, not a content problem, and it is usually the fastest thing to fix.
Local SEO in Lisbon, where the decision happens
Most searches with buying intent in Lisbon are local: the name of the service plus the area, or the words near me. I work the business profile, the local citations and the pages on the site for the terms that have measurable demand in the city. If you work from home or by appointment, the profile can be set up as a service area and your address stays private.
Technical SEO, before anything else
There is no point writing content for a site Google cannot crawl properly. I start with the technical layer: what is indexed and what is not, how fast the pages render on a phone, whether the structure tells Google what the site is about. On a site that has been rebuilt once or twice, this is usually where the losses are.
Questions
Frequently asked questions
Do you work with clients in English?
Yes. The calls, the audit, the reports and the documentation are in English. Only the content published for the Portuguese market is written in Portuguese.
Will my website content be in English or in Portuguese?
If your customers are in Portugal, in European Portuguese, written by a native speaker. If you sell abroad from Portugal, in English. Many sites need both, and then each language gets its own pages and its own hreflang tags.
Do I need a shop or an office open to the public in Lisbon?
No. The Google business profile can be set up as a service area, which keeps the map and the reviews without publishing your address.
How long does SEO take to show results?
Technical fixes can move things in weeks. Competitive search terms take months, and on a new domain they take longer. I say which is which before we start.
What does it cost?
It depends on scope. I prefer a project with clear objectives to an open retainer, and the first call is what sizes the investment.
Next
Where to go from here
Next step
Want to be found on Google in Portugal?
We start with your site and the competition that is already ranking for your terms.
Prefer to write? WhatsApp or email reach the same place, and I reply within 24 hours.
Preferred source on Google
If you follow what I publish about SEO and digital business, you can ask Google to give Wandofi priority in your results, in top stories and in the AI answers on Search.
Opens your Google settings in a new window. The choice is stored in your Google account and gives me no access to your data.